The Data Bargain

When we interact on social networking sites and email, we trade privacy for a hit of the brain’s “cuddle” chemical. What’s gained and lost in the deal?

Google knows what information you’re looking for, Amazon knows what book you should read next, and Facebook can suggest new friends you should connect with. But is there a catch to all of this convenience? “People will trade away their privacy for convenience,” says author, lawyer, and First Amendment scholar Marvin Ammori, a fellow of the New America Foundation. “Just a few companies have control over the content we access, the views we see, the people we communicate with.”



RdigitaLIFE is an independent project, based at Toronto’s Ryerson University, that explores human interactions with technology.