social media influencers | The Walrus
Skip to content

The Walrus

Fact-based journalism that sparks the Canadian conversation

The Walrus
  • Support The Walrus
  • Subscribe to The Walrus
    • Renew your subscription
    • Get our latest issue
    • Give a gift subscription
  • Sections
    • Hope You're Well
    • Environment
    • Current Affairs
    • Society
    • Health
    • Business
    • Arts & Culture
    • Fiction
    • Poetry
    • Memoir
  • Events
    • The Walrus Events
    • The Walrus Talks Video Room
    • The Walrus Talks Leadership Forums
    • The Walrus Talks Leadership Roundtable
  • The Walrus Lab
    • Amazon Canada First Novel Award
    • Media Kit
    • What We Do
    • Our Projects
    • The Insider newsletter
  • Podcasts
    • The Deep Dive
    • The Conversation Piece
    • Let's Talk About the Internet
    • Bandwidth
    • What About Water
    • The Edge of Energy
    • Courage Inc.
  •   Newsletters
  •   About The Walrus
  • Shop The Walrus
Menu
  • Sections

    Business

    Environment

    Society

    Politics

    Arts & Culture

    Health

    Fiction

    Poetry

    Memoir

    Education

    Current Affairs

    Special Series

    Hope You're Well

    For the Love of the Game

    Living Rooms

    In Other Worlds

    More Special Series ⇒

    NEWSLETTERS

    Weekly Newsletter

    The Events Newsletter

    The Walrus Lab Insider Newsletter

    Subscribe

    Get our latest issue:

    Subscribe to The Walrus magazineRenew or Gift a subscriptionChange your address

    Events

    The Walrus Events

    The Walrus Talks Video Room

    PODCASTS

    The Deep Dive

    The Conversation Piece

    Let's Talk About the Internet

    What About Water

    Bandwidth

    The Edge of Energy

    Courage Inc.

    The Walrus Lab

    Amazon Canada First Novel Award

    What We Do

    Our Services

    Our Projects

    The Insider Newsletter

    SHOP THE WALRUS

  • Donate
  • Subscribe
The Walrus

social media influencers

An illustration of three phone screens showing Instagram feeds
Business

Makeup and Money: The Persuasive Pull of Beauty Influencers

January 24, 2022January 24, 2022 - by Daphné B

In the world of big cosmetics companies, authenticity has become a currency

Read More
Collage of Erica's one-eyed dog Belle, superimposed on the Hollywood sign next to cell phones and heart emojis.
June 2021 / Technology

My Quest to Make My Dog Internet Famous

May 17, 2021October 19, 2021 - by Erica Lenti

I loved Belle, my one-eyed puppy. But could I convince everybody else that she was a star?

Read More
A collage of screenshots of various celebrities' pages from the Cameo app––photographs of celebrities with their names underneath––against a pink background.
Arts & Culture

Have Celebrities Become the Grifters of Quarantine?

June 11, 2020June 11, 2020 - by Joelle Kidd

Even in a pandemic, the famous are finding new ways into our minds and wallets

Read More
Illustration of a woman in a head wrap and hoop earrings, holding a phone up to take a selfie. Around her are hands offering free products––boots, headphones, sunglasses, and a tube of cream.
Business / May 2020

We’ll All Be Social Media Sellouts Soon

April 15, 2020November 8, 2021 - by Tatum Dooley

Companies are turning to small-time influencers to promote their brands. Will any of us be able to resist the lure of free products and cash?

Read More

Our Latest Issue

Cover of the June issue of The Walrus magazine. June 2022
The legacy of Canadian soldiers in Ukraine, how credit scores can ruin lives, the superficial diversity of Canadian TV, and the story of Sarah Polley.

BB Ad for Twitter spaces event on Sept. 17, 2021

Part of The Trust Project

Read more about The Trust Project and how this article fits in it

Part of The Trust Project

The Trust Project is a collaboration among news organizations around the world. Its goal is to create strategies that fulfill journalism’s basic pledge: to serve society with a truthful, intelligent and comprehensive account of ideas and events.

Learn more.
Behind The Story

Editorial Policies

Read more about our editorial policies here.


Walrus logo with tusks and Canada's Conversation

​​The Walrus is located within the bounds of Treaty 13 signed with the Mississaugas of the Credit. This land is also the traditional territory of the Anishnabeg, the Haudenosaunee, and the Wendat peoples.
Read more on our About Us page.

About The Walrus

  • About Us
  • Our Staff
  • Contact
  • Submissions
  • Careers & Fellowships
  • Advertise with us

The Walrus Lab

What we do
Our Services
Our Projects
Our Clients
Get in touch

The Walrus Lab

  • Amazon Canada First Novel Award
  • What we do
  • Our Services
  • Our Projects
  • Our Clients
  • Get in Touch

Subscribe

  • Magazine Subscription
  • Weekly Newsletter
  • Events Newsletter
  • The Conversation Piece Podcast

More

  • The Walrus Talks @Home
  • The Walrus Books
  • The Walrus Podcasts
  • Magazine Archives
  • Policies and Standards
  • Privacy Policy
  • Cookie Policy
© 2022 The Walrus. All Rights Reserved.
Charitable Registration Number: No. 861851624-RR0001

The Walrus uses cookies for personalization, to customize its online advertisements, and for other purposes. Learn more or change your cookie preferences.

×
×

Do you believe a healthy society relies on informed citizens? For only $5, help us keep our journalism available to all.  

   Exclusive updates, a free tote, and more!

×


Do you believe a healthy society relies on informed citizens? For only $5, help us keep our journalism available to all.

×

×

×