Zeynep Arsel is the Concordia University research chair in consumption and markets at the John Molson School of Business and a visiting distinguished professor at Aalto University, in Finland. Zeynep examines the ways in which we conduct everyday life through consumption, and she is studying how people relate to places and objects. Her work has been published in high-impact academic journals and featured in media outlets including the Wall Street Journal, Harper’s, the Globe and Mail, Wired, Psychology Today, the Montreal Gazette, the Vancouver Sun, the Ottawa Citizen, le Devoir, L’actualité, and la Presse.