DIRECTOR OF BUSINESS DEVELOPMENT
THE WALRUS FOUNDATION, Toronto
The Walrus Foundation is a charitable non-profit organization with a national, educational mandate to support writers, artists, ideas, and forums for conversation on matters vital to Canadians. It achieves these goals by publishing Canada’s most honoured magazine, The Walrus; producing a curated speakers’ series, the Walrus Talks; offering original content on its award-winning website, thewalrus.ca; and through other innovative digital projects, such as Walrus Ebooks, Walrus TV, and the Walrus Podcast. The Walrus Foundation also runs a donor-supported editorial fellowship program.
The Walrus Foundation is financed through a mixture of earned revenue—circulation, advertising, sales, sponsorships, and partnerships—and charitable revenue from donations and government grants.
The director of business development’s primary role is to work closely with the executive director/publisher and the earned-revenue teams to manage, secure, and improve the organization’s market position and achieve financial growth.
Responsibilities include defining and managing long-term organizational strategic goals; maintaining, building, stewarding, and renewing key customer and partner relationships; identifying business opportunities; negotiating and closing business deals; and creating proposals, pitches, and agreements.
The director of business development will work with the advertising-sales, custom-content, digital, marketing, partnership, sponsorship, and event-management teams to increase sales and sponsorship opportunities and maximize revenue in the areas of advertising, branded content, custom content, and sponsorships in a fully integrated multi-platform environment. He or she will achieve these objectives by finding potential new customers, partners, and sponsors; presenting to them; forging a relationship; and ensuring delivery of all that is promised. This person will also continue to grow future business, manage existing clients and partners, solve their problems creatively, and come up with ways to meet—and predict—their future needs.
JOB DESCRIPTION AND RESPONSIBILITIES
- Prospect for new partners and sponsors.
- Create relationships and pitches based on mutual or complementary goals.
- Set and achieve revenue targets in each area (in excess of $1,000,000 annually).
- Manage and supervise the activities of others responsible for developing and maintaining relationships with clients and sponsors.
- Lead strategic planning for all revenue areas on a monthly, annual, and multi-year basis.
- Participate in and create templates for pricing and gross and net revenue.
- Keep apprised of and report on business and sector trends.
- Arrange and participate in internal and external debriefs and reporting.
- Provide accurate data on our organization’s activities and the market at large.
- Forecast sales targets in all areas and ensure that the team meets them.
- Work with staff to ensure that they deliver to clients and sponsors on time.
- Present business-development training and mentoring to internal staff.
- Increase customer/partner value.
- Manage direct reports from the sales, partnerships, marketing, digital-projects, circulation, and events teams.
- Report to the executive director/publisher.
This position requires a bachelor’s degree and at least five years of sales, marketing, and business-development experience. An MBA and/or e-commerce certification are assets.
OTHER SKILLS AND QUALIFICATIONS
- Experience in sales, custom content, branded content, digital media, and sponsorships. Experience in print and online media as well as events.
- Accounting skills, expertise in online sales and projects, networking abilities, persuasiveness, organizational skills, research skills, excellent verbal and written communication, familiarity with the digital realm, a high level of motivation, goal- and deadline-oriented habits, leadership qualities, a strong work ethic, an ability to manage relationships and projects, and willingness to be a team player.
The ideal candidate is passionate about the national conversation and The Walrus’s core areas of focus: arts and culture, the environment, politics and world affairs, fiction and poetry, health and science, and law and justice. The incumbent will possess intellectual curiosity and an eagerness to learn about the Walrus “Planet,” benefitting from the experience and knowledge of colleagues.
He or she should be a highly self-motivated, analytical leader who will execute the strategic goals of the organization; grow, maintain, and transform earned revenue; and play a vital role in securing, maintaining, and fostering relationships.
The foundation will provide a competitive compensation package, including an annual base salary and benefits.
Qualified and interested candidates are encouraged to send a cover letter and CV to [email protected] before May 6, 2015.
The Walrus Editorial Fellowship Program—a pilot project funded by the Chawkers Foundation and other like-minded donors, and administered by the charitable, non-profit Walrus Foundation—trains young professionals in editorial work, to the rigorous standards of Canada’s celebrated magazine of long-form journalism, ideas, and culture. Editorial Fellows research story ideas with editors; and fact-check and proof the content of The Walrus in print and mobile editions. Additional “desk assignments” include reviewing unsolicited submissions; monitoring and compiling web comments, tweets, and letters to the editor; gathering biographical information for the Contributors page; and assisting the online and tablet editors with digital and expanded content.
Editorial Fellows also have access to training seminars led by editors and staff of the Walrus Foundation, in topics ranging from copy editing and magazine theory to circulation and non-profit development. The full-time fellowships pay $400 per week per fellow, for six months.
Application deadlines for the next round of Editorial Fellowships will be announced soon.
We are eternally grateful to our founding donor, the Chawkers Foundation, for funding the inaugural Walrus Editorial Fellows, and for its support of education, training, and all things Walrus. Meet the current Editorial Fellows below.
Sheima Benembarek, Joseph Fellow
Ten years ago, Sheima left the warmth of Morocco for the Canadian winter in pursuit of a career in publishing. Perhaps because of the frequent whiteouts, she hasn’t looked back since. After graduating from Concordia University with a bachelor’s degree in literature and creative writing, she worked in the book-publishing industry in Montreal. More recently, she completed the Book, Magazine, and Electronic Publishing program at Centennial College, where she was also the publisher of On the Danforth magazine. Her love of the written word, combined with her immigrant experience and Arab heritage, fuels her journalistic ambitions.
Tony Fong, Schulich Fellow
Tony Fong is a post-doctoral fellow at the Munk School of Global Affairs. He has a Ph.D. from the University of Toronto, where he was awarded the A. S. P. Woodhouse Award for best dissertation in the Department of English. During his heady graduate days, Tony worked on issues of contemporary literature and film, and focused on life writing, ethics, and gender and sexuality studies. However, it is his chocolate chip and pecan cookies that eclipse all his accomplishments—past and future.
Alex Tesar, Krembil Fellow
A prolific writer of blank pages, Alex Tesar has not lived anywhere for more than a year since he graduated from the University of King’s College in 2012, where he wrote an award-winning thesis on the creative capacities of artificial intelligence. He has worked at Lapham’s Quarterly and as an English teacher in South Korea, in addition to a number of less-savoury occupations. He is passionate about scuba diving, oceanic conservation, and robots.
The following individuals may be considered eligible for an internship in the disciplines of art, digital, marketing, events, development at the Walrus Foundation:
- A secondary school student who performs work under a work experience program authorized by the school board that operates the school in which the student is enrolled;
- An individual who performs work under a program approved by a college of applied arts and technology or a university.
More information and timelines to come.